Hello! I'm Ray

A multidisciplinary digital designer who's built products, companies, and teams.

I work across product strategy, UX, UI, web, mobile, brand, and design systems, bringing two decades of experience as a designer, founder, operator, and investor.

Selected works

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I've done work for

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How I Work

Some teams need a designer to own a product from idea to launch. Others need a senior designer to plug into an existing team. I do both, using a structured process that adapts to the work.

Embedded contracts · End-to-end projects · Ongoing partnerships

  1. 01

    Understand the problem

    I clarify user needs, business goals, constraints, and what already exists, then focus the work on what is actually worth solving.

  2. 02

    Shape the product

    I map flows, structure information, and prototype early so ideas become tangible and decisions can be made quickly.

  3. 03

    Design the experience

    I create polished interfaces, responsive states, interactions, and reusable components that work together as one coherent product.

  4. 04

    Ship with the team

    I work closely with product and engineering through handoff, design QA, and iteration so the finished experience holds up beyond Figma.

Capabilities

Websites and apps

Responsive website design

Mobile app UI and UX

Web app and dashboard design

Enterprise interface design

Product flows and wireframes

Information architecture

Content structure and page planning

Design systems and component libraries

Figma prototypes and developer handoff

Web development and implementation

Webflow website design and build

Shopify storefront setup and customization

WordPress, Wix, Squarespace

Launch pages and campaign visuals

Working with developers to manage full product builds

Product Strategy

Startup MVP planning and product scoping

Helping founders turn rough ideas into clear product flows

Branding

Logo design

Brand identity direction

Visual guidelines

Business cards and stationery

Brand positioning and messaging support

Investor decks and pitch decks

Brochures, flyers, and printed marketing materials

Tools

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