Hello! I'm Ray
A multidisciplinary digital designer who's
built products, companies, and teams.
I work across product strategy, UX, UI, web, mobile, brand, and design systems, bringing two decades of experience as a designer, founder, operator, and investor.
Selected works
View All Works
I've done work for
How I Work
Some teams need a designer to own a product from idea to launch. Others need a senior designer to plug into an existing team. I do both, using a structured process that adapts to the work.
Embedded contracts · End-to-end projects · Ongoing partnerships
- 01
Understand the problem
I clarify user needs, business goals, constraints, and what already exists, then focus the work on what is actually worth solving.
- 02
Shape the product
I map flows, structure information, and prototype early so ideas become tangible and decisions can be made quickly.
- 03
Design the experience
I create polished interfaces, responsive states, interactions, and reusable components that work together as one coherent product.
- 04
Ship with the team
I work closely with product and engineering through handoff, design QA, and iteration so the finished experience holds up beyond Figma.
Capabilities
Web and app design
Responsive website design
Mobile app UI and UX
Web app and dashboard design
Enterprise interface design
Product flows and wireframes
Information architecture and content planning
Design systems and component libraries
Figma prototypes and developer handoff
Startup advisory
Embedded product management for founders without one in-house
MVP planning and early product scoping
Fundraising strategy, pitch decks, and investor relations
Team building and early-stage hiring
Go-to-market planning and accelerator prep
Cap table and equity structuring guidance
Development and engineering
End-to-end builds, from design straight through to a shipped product
AI-assisted development for fast, full custom builds
Webflow, Shopify, and WordPress builds for no-code-first teams
Custom-coded sites and web apps when a page builder isn't enough
Slotting into an existing engineering team, or building solo end-to-end
Branding
Logo design
Brand identity direction
Visual guidelines
Business cards and stationery
Brand positioning and messaging support
Investor decks and pitch decks
Brochures, flyers, and printed marketing materials
Tools
