About me
A founder that
never stopped
designing
I'm Ray, a multidisciplinary designer originally from the U.S., now based in Hong Kong. I provide freelance design, product, and digital strategy services for startups, growing companies, and larger organizations around the world. I design modern websites, mobile apps, brand systems, and digital products with a focus on clarity, usability, business goals, and strong visual execution. I'm also a NASM Certified Personal Trainer, angel investor and startup advisor on product, fundraising and strategy.
My Experience
Lead Product Designer
Animoca Brands / Open Campus
2023–Present
Founder and Product Designer
Amby / TOTiTOTE
2024–Present
Co-founder and Managing Partner
Playmaker Ventures
2022–Present
Partner and Venture Investor
Zeroth.AI / Mount Parker Ventures
2018–2021
Co-founder, CEO and Product Design Lead
Shopline / Clickful
2013–2018
Vice President, Architecture and Technology Engineering
Citi
2008–2014
Enterprise Technology Roles
Citi / Lehman Brothers / GMAC
2000–2008
Career in Numbers
20+ years
Across technology, digital products and design
4+ ventures
Venture-backed, founded across e-commerce, AI, wellness and consumer products
500 Global
Alumnus, with later roles in AI acceleration and venture capital
Selected Work
Open Campus
Product platforms, design systems and AI experiences
Graici
Health records and data platform
MuDigital
Web3 investment product and financial dashboard
Amby
Mobile wellness product and brand
TOTiTOTE
DTC brand for design-led functional canvas tote bags
FAQ
Who am I?
I'm Raymond Yip (also known as Ray Yip), a multidisciplinary product designer, founder, and startup advisor with over 20 years of experience across product strategy, UX/UI, web, mobile, and brand design.
Where am I based?
I'm based in Hong Kong and work with clients globally, including in the United States and across Asia, through remote collaboration.
What services do I offer?
I offer product design, UX/UI design, web and mobile app design and development, branding and visual identity, and startup advisory services covering product strategy, fundraising, and go-to-market.
Do I work with startups?
Yes. I've founded, advised, and angel invested in multiple startups, and work closely with early-stage and growth-stage companies on product, design, and strategy.