Reimagining Open Campus for the AI Era

I redesigned the Open Campus website to reflect its evolution from a Web3 education ecosystem into a more accessible, AI-focused platform for builders and creators. I led the UI/UX and visual direction across the site, translating a broad product offering into a clear, cohesive experience with stronger hierarchy, more engaging storytelling, and a flexible system of reusable components. The new design combines product messaging, community content, real-world imagery, and playful brand elements to make a complex ecosystem feel approachable while giving Open Campus a more mature and distinctive digital presence.